Puma has designed the World Cup kits for eight different FIFA World Cup soccer national teams. CNBC visits the global headquarters to learn more about the technology within.
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CNBC’s Annette Weisbach visits Puma’s headquarters in Herzogenaurach, Germany, to find out more about the technology behind Puma’s FIFA World Cup kits.
The FIFA World Cup shirts are tailor made for each countries culture, as well as incorporating Puma’s Power-ACTV technology, Torsten Hochstetter tells CNBC.
The FIFA World Cup football boots also contain Puma’s EVO technology, which replicates barefoot kicking for power and accuracy during the football games.
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I wouldn't wont anything to do with Germany.